Information on study programme

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Faculty Faculty of Management and Economics (FAM)
Study programme Management and Marketing (N0413A050031)
Branch of study / Specialization Design Management (M19006/DM - 23)
Level of acquired qualification Postgraduate Master
Form of study Full-time
Standard length of study 2 years
Number of ECTS credits 120
Qualification awarded Engineer (2)
Access to further studies Doctoral study programme  
Type of completion Final state exam
Study and Examination Code URL
Faculty coordinator for international students unspecified
Key learning outcomes The main goal of the study in the study program Management and Marketing is to prepare students both A) for their work in practice in the private, public and non-profit spheres in middle and senior management, with the ability of independent and comprehensive decision-making while applying a systematic and creative approach to problem solving. on the basis of knowledge and application of selected theoretical concepts, procedures and methods with the subsequent choice of the appropriate method of adaptation to systemic changes and global trends and resistance to external and internal risks, so B) for subsequent doctoral studies in the field or related. The aim of the study is to acquire professional knowledge, skills and general competences in the areas of management and marketing, including their specifics, which will enable graduates to orient themselves in professional problems focused on management, marketing, design management and public administration management. Other goals of the study include the acquisition of the necessary professional skills that will enable the acquired knowledge in an independent, creative and ethical way in professional practice, aimed at obtaining new information and their reflection leading to the development of new approaches and methods of management and marketing. Last but not least, the aim of the study program is to acquire the necessary general skills that will enable graduates to hold positions in managerial and managerial positions in connection with the application of their language skills to operate in an international globalizing environment, taking into account the need for development and education, coordination of activities, team cooperation and awareness of responsibility for their decisions not only to the organization but also to society. Last but not least, an understanding of the general connections between the disciplines studied and the acquisition of the ability to use and further develop the acquired knowledge, skills and competences in one's professional life.
Specific admission requirements Successful pass in the written entrance examination.
Specific provisions for recognition of prior learning General Rules for the Recognition of Previous Studies
Qualification requirements and regulations unspecified
Profile of the programme unspecified
Persistence requirements K tomu, aby mohl student FaME pokračovat ve studiu ve druhém roce magisterského studijního programu (dále jen "MSP"), je nutno získat alespoň 65 % kreditů z povinných předmětů za první rok studia podle aktuálních studijních plánů pro dané studijní programy a obory. Výše kreditů nutných pro postup do druhého roku studia MSP se zaokrouhluje na celé kredity dolů a je zveřejněna v Rozhodnutí děkana pro příslušný akademický rok.
Occupational profiles of graduates with examples unspecified
Branch of study / Specialization guarantor Pilík Michal, doc. Ing. Ph.D.

Segment composition (blocks and Courses within):

Abbreviation
23 skupina 2 MSP PS
Name of segment
Povinně volitelné předměty - skupina 2
Name of block
unspecified
Status
Optional
Min. credits
0
Max. ECTS credits
-
Min. number of courses
-
Course code Course title credits Completion Time requirements Recommended year of study Recommended semester Course availability
MUMM/1ZAKK Coaching Basics 3 Klz 0+0+2 - Winter  
UMJL/D5KOR German Commercial Correspondence 3 Klz 0+0+28S - Winter  
UMJL/E6KOR Commercial Correspondence 3 Klz 0+0+20S - Summer  
MUPI/1APRM Aspects of Project Management 3 Klz 2+0+1 - Summer The course is available to visiting students
Abbreviation
21 MM DM MSP PS
Name of segment
MM - specializace DM PS
Name of block
Complusory Courses MM DM
Status
Compulsory
Min. credits
108
Max. ECTS credits
-
Min. number of courses
23
Course code Course title credits Completion Time requirements Recommended year of study Recommended semester Course availability
KADE/1PRD Product Design 3 Klz 1+0+2 1 Winter  
MUPI/1RPO Reengineering of Enterprise Processes 4 Zk+ 1+0+2 1 Winter  
MUSKM/1KMR Quantitative Methods for Decision Making 5 Zk+ 2+2+0 1 Winter  
MUPE/1MAU2 Management Accounting 2 5 Zk+ 2+0+2 1 Winter  
MUMM/1SMAN Strategic Management 4 Zk+ 2+0+1 1 Winter  
MUE/1MIK2 Microeconomics II 5 Zk+ 2+0+2 1 Winter  
KKTS/1ESTE Aesthetics 1 3 Klz 2+0+0 1 Winter  
MURVP/1MKP Creative Industries Management 4 Zk+ 2+0+1 1 Summer The course is available to visiting students
MUMM/1RDE1 Design Management I 3 Klz 1+0+0 1 Summer  
MUMM/1MARA Marketing Applications 4 Zk+ 2+0+1 1 Summer  
MUE/1MAK2 Macroeconomics II 5 Zk+ 2+0+2 1 Summer  
MUMM/1SOTD Contemporary Design 2 3 Klz 1+0+1 1 Summer  
MUSKM/1RIM Risk management 5 Zk+ 2+0+2 1 Summer  
KAPD/1ASDM Studio Internship 1 2 Zp 0+2+0 2 Winter  
MUMM/1SDP5 Master´s Thesis Seminar 2 Zp 0+0+1 2 Winter  
MUMM/1MAET Business Ethics 3 Klz 1+0+1 2 Winter  
MUMM/1MAKO Marketing Communication 4 Zk+ 1+0+1 2 Winter  
MUMM/1RDE2 Design Management II 3 Klz 2+0+0 2 Winter  
MUMM/1RL2 Human Rerource Management 2 3 Zk+ 1+0+1 2 Winter  
MUPI/1FIP Company Innovation Policy 4 Zk+ 1+0+2 2 Winter  
MURVP/1PPE2 Law for Economists 2 4 Zk+ 2+0+1 2 Winter The course is available to visiting students
MUMM/1DMDM Expert Debate on FSE 0 Szv 0+0+0 2 Summer  
MUMM/1PDP5 Preparation of Master's Thesis 30 Zp 0S+0+0 2 Summer  
Name of block
Complusory Courses MM DM
Status
Compulsory option
Min. credits
-
Max. ECTS credits
-
Min. number of courses
1
Course code Course title credits Completion Time requirements Recommended year of study Recommended semester Course availability
MUE/1MI2E Microeconomics II 5 Zk+ 2+0+2 1 Winter The course is available to visiting students
MUMM/1SMNE Strategic Management 4 Zk+ 2+0+1 1 Winter The course is available to visiting students
MUPE/1MC2E Management Accounting 2 5 Zk+ 2+0+2 1 Winter The course is available to visiting students
MUPI/1RPOE Reengineering of Enterprise Processes 4 Zk+ 1+0+2 1 Winter  
MUSKM/1KMRE Quantitative Decision-making Methods 5 Zk+ 2+2+0 1 Winter The course is available to visiting students
MUE/1MA2E Macroeconomics II 5 Zk+ 2+0+2 1 Summer The course is available to visiting students
MUSKM/1RIME Risk management 5 Zk+ 2+0+2 1 Summer The course is available to visiting students
MUMM/1MARE Marketing Applications 4 Zk+ 2+0+1 1 Summer The course is available to visiting students
MUMM/1MAEE Business Ethics 3 Klz 1+0+1 2 Winter The course is available to visiting students
MUMM/1RL2E Human Resource Management 2 3 Zk+ 1+0+1 2 Winter The course is available to visiting students
MUMM/1MAKE Marketing Communication 4 Zk+ 1+0+1 2 Winter The course is available to visiting students
MUPI/1FIPE Firm Innovation Policy 4 Zk+ 1+0+2 2 Winter The course is available to visiting students
Name of block
Complusory optinal subjects - group 1
Status
Compulsory option
Min. credits
6
Max. ECTS credits
-
Min. number of courses
-
Course code Course title credits Completion Time requirements Recommended year of study Recommended semester Course availability
MUPE/1BUA1 Business Academy 1 2 Klz 0+0+2 1 Winter  
MUMM/1MANZ Brand Management 4 Zk+ 2+0+1 1 Winter The course is available to visiting students
MUMM/1KMPK Culture of spoken and written communic 3 Klz 1+0+1 1 Winter  
MUMM/1MNZE Brand Management 4 Zk+ 2+0+1 1 Winter The course is available to visiting students
MUE/1DEKO Digital Economy 3 Zk+ 2+0+0 1 Winter  
MUE/1DEKE Digital Economy 3 Zk+ 2+0+0 1 Winter The course is available to visiting students
MUPI/1MIS Managerial Information System 4 Zk+ 2+2+0 1 Summer  
MUPE/1BUA2 Business Academy 2 2 Klz 0+0+2 1 Summer  
MUPI/1MISE Managerial Information System 4 Zk+ 2+2+0 1 Summer  
MUFU/1ŘOR1 Management of Organizations 1 6 Klz 2+0+0 1 Summer  
CJV/1PRSK Presentation Skills 3 Klz 0+0+2 1 Summer  
MUMM/1ZAPR Basics of Project Management 3 Klz 2+0+0 1 Summer  
MUMM/1MMA International Marketing 4 Zk+ 2+0+1 2 Winter  
MUSKM/1EKO Econometrics 4 Klz 2+1+0 2 Winter  
KADD/1WD Webdesign 1 2 Klz 0+2+0 2 Winter  
MUSKM/1EKOE Econometrics 4 Klz 2+1+0 2 Winter The course is available to visiting students
MUMM/1MME International Marketing 4 Zk+ 2+0+1 2 Winter The course is available to visiting students
MUFU/1ŘOR2 Management of Organizations 2 6 Klz 2+0+0 2 Winter  
MUMM/1RIP1 Project Management 1 3 Zp 0+0+3 - Winter  
MUE/1BECO Behavioral Economics 3 Klz 2+0+2 - Winter  
MUE/1BECE Behavioral Economics 3 Klz 2+0+2 - Winter The course is available to visiting students
MUMM/1HPBA Baťa Company-History of Bussiness 3 Klz 1+0+0 - Summer  
MUMM/1CSPO Consumer Behaviour 3 Klz 2+0+1 - Summer The course is available to visiting students
KAGD/1OMGD Graphic design minimum 3 Klz 2+0+0 - Summer  
MUMM/1CSPE Consumer Behaviour 3 Klz 2+0+1 - Summer The course is available to visiting students
MUMM/1RIP2 Project Management 2 3 Klz 0+0+3 - Summer  
Name of block
unspecified
Status
Compulsory option
Min. credits
3
Max. ECTS credits
-
Min. number of courses
-
Course code Course title credits Completion Time requirements Recommended year of study Recommended semester Course availability
CJV/1WIDE German for Business 3 Klz 0+0+2 1 Summer  
CJV/1BUEN Business English 3 Klz 0+0+2 1 Summer  
Name of block
unspecified
Status
Compulsory option
Min. credits
0
Max. ECTS credits
-
Min. number of courses
-
Course code Course title credits Completion Time requirements Recommended year of study Recommended semester Course availability