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  Surname Name Title Thesis status   Supervisors Reviewers Type of thesis Date of def. Title
Student Type of thesis - - - - - - - - - -
Item shown in detail ČECHMANOVÁ Includes the selected person into the timetable overlap calculation. Šárka Analysis of Competitivness of Real Estate Agency Zvonek Ltd Analysis of Competitivness of Real Estate Agency Zvonek Ltd Thesis finished and defended successfully (DUO).   Kramoliš Jan Fialová Monika Bachelor's thesis 1212962400000 09.06.2008 Analysis of Competitivness of Real Estate Agency Zvonek Ltd Thesis finished and defended successfully (DUO).
Šárka ČECHMANOVÁ Bachelor's thesis 0XX 0XX 0XX 0XX 0XX 0XX 0XX 0XX 0XX 0XX

Thesis info Analýza konkurenceschopnosti firmy Agentura Zvonek, s.r.o.

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Name ČECHMANOVÁ Šárka Includes the selected person into the timetable overlap calculation.
Acad. Yr. 2007/2008
Assigning department MUE
Date of defence Jun 9, 2008
Type of thesis Bachelor's thesis
Thesis status Thesis finished and defended successfully (DUO). Thesis finished and defended successfully (DUO).
Completeness of mandatory entries - The following mandatory fields are not filled in for this Thesis.: Title in English, Enclosed appendices
Main topic Analýza konkurenceschopnosti firmy AGENTURA ZVONEK s.r.o.
Main topic in English Analysis of Competitivness of Real Estate Agency Zvonek Ltd
Title according to student Analýza konkurenceschopnosti firmy Agentura Zvonek, s.r.o.
English title as given by the student -
Parallel name -
Subtitle -
Thesis supervisor Kramoliš Jan, doc. Mgr. Ph.D.
External examiner Fialová Monika, Ing.
Annotation Tato bakalářská práce se zabývá analýzou konkurenceschopnosti realitní agentury Zvonek ve srovnání s ostatními realitním kancelářemi ve Zlínském kraji, především ve Zlíně.
Annotation in English This Bachelor Thesis deals with the analysis of Real Estate Agency Zvonek and its com-petitiveness in comparison with other real estate agencies in Zlín region.
Keywords služby, konkurence, konkurenceschopnost, PEST analýza , SWOT analýza
Keywords in English services, competition, competitiveness, PEST analysis, SWOT analysis
Length of the covering note 65 s.
Language CZ
Annotation
Tato bakalářská práce se zabývá analýzou konkurenceschopnosti realitní agentury Zvonek ve srovnání s ostatními realitním kancelářemi ve Zlínském kraji, především ve Zlíně.
Annotation in English
This Bachelor Thesis deals with the analysis of Real Estate Agency Zvonek and its com-petitiveness in comparison with other real estate agencies in Zlín region.
Keywords
služby, konkurence, konkurenceschopnost, PEST analýza , SWOT analýza
Keywords in English
services, competition, competitiveness, PEST analysis, SWOT analysis
Research Plan Úvod I. Teoretická část
  • Prostudujte literaturu vztahující se k tématu konkurenceschopnosti.
II. Praktická část
  • Zhodnoťte současný stav nabídky služeb firmy Agentura Zvonek.
  • Analyzujte konkurenceschopnost firmy.
  • Zhodnoťte a navrhněte doporučení zvyšující konkurenceschopnost firmy Agentura Zvonek.
Research Plan
Úvod I. Teoretická část
  • Prostudujte literaturu vztahující se k tématu konkurenceschopnosti.
II. Praktická část
  • Zhodnoťte současný stav nabídky služeb firmy Agentura Zvonek.
  • Analyzujte konkurenceschopnost firmy.
  • Zhodnoťte a navrhněte doporučení zvyšující konkurenceschopnost firmy Agentura Zvonek.
Recommended resources ČICHOVSKÝ, Ludvík. Marketing konkurenceschopnosti 1. 1. vyd. Praha : RADIX, 2002. 272 s. ISBN 80-86031-35-7.
KOTLER, Philip. Marketing. 1. vyd. Praha : Grada, 2004. 856 s. ISBN 80-247-0513-3.
KOTLER, Philip. Marketing management. 12. vyd. Praha : Grada, 2007. 792 s. ISBN 987-80-247-1359-5
PORTER, Michael. Konkurenční strategie. Praha : Victoria Publishing, 1994. 404 s. ISBN 80-85605-11-2.
Recommended resources
ČICHOVSKÝ, Ludvík. Marketing konkurenceschopnosti 1. 1. vyd. Praha : RADIX, 2002. 272 s. ISBN 80-86031-35-7.
KOTLER, Philip. Marketing. 1. vyd. Praha : Grada, 2004. 856 s. ISBN 80-247-0513-3.
KOTLER, Philip. Marketing management. 12. vyd. Praha : Grada, 2007. 792 s. ISBN 987-80-247-1359-5
PORTER, Michael. Konkurenční strategie. Praha : Victoria Publishing, 1994. 404 s. ISBN 80-85605-11-2.
Týká se praxe No
Enclosed appendices -
Appendices bound in thesis illustrations
Taken from the library Yes
Full text of the thesis
Appendices
Reviewer's report
Supervisor's report
Defence procedure record file