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Course title -
Course code KADD/AT9
Organizational form of instruction Practical studio classes
Level of course Master
Year of study not specified
Semester Winter
Number of ECTS credits 4
Language of instruction Czech
Status of course unspecified
Form of instruction Face-to-face
Work placements This is not an internship
Recommended optional programme components None
Lecturer(s)
  • Stránský Bohuslav, MgA. Ph.D.
Course content
1. Introductory lesson, studio assignment, course requirements 2. Presentation of research, analysis of the problem under study 3.-11. Consultation on the topic 12. Consultation on the presentation of outputs 13. Presentation of outputs and their evaluation After the analysis of the problem, the student sets goals and proposes possible solutions taking into account all aspects of the task in the broadest context, is able to confront the basic assumptions and means of digital design with current trends and technologies. It is able to achieve a high degree of complexity and complexity of the assignment, taking into account all aspects related to the given issue.

Learning activities and teaching methods
Dialogic (Discussion, conversation, brainstorming), Activities related to graphics and visual arts, Self-reflection, Individual work of students
  • Participation in classes - 52 hours per semester
  • Term paper - 48 hours per semester
prerequisite
Knowledge
Proficient level of work with graphic programs and knowledge from the previous courses. The student is able to present their work orally and in writing. The student is albe to use current findings and available tools for own innovative solutions. Ability of self-reflection and work with resources (time, skills, material and technologies), high motivation.
Proficient level of work with graphic programs and knowledge from the previous courses. The student is able to present their work orally and in writing. The student is albe to use current findings and available tools for own innovative solutions. Ability of self-reflection and work with resources (time, skills, material and technologies), high motivation.
learning outcomes
The student is able to identify and further develop his/her own strengths. With every project, students are able to deepen their visual and designer skills and effectively manage projects including the final result presentation. Students are able to critically reflect and establish further development objectives.
The student is able to identify and further develop his/her own strengths. With every project, students are able to deepen their visual and designer skills and effectively manage projects including the final result presentation. Students are able to critically reflect and establish further development objectives.
komunikační design
komunikační design
thoroughly understands the principles of visual communication
thoroughly understands the principles of visual communication
understands in detail the rules of layout/visual system development
understands in detail the rules of layout/visual system development
UI/UX design
UI/UX design
understands the issues of UI/UX design
infografika
infografika
understands the issues of UI/UX design
typografie
has an overview of what is happening in contemporary graphic and digital design
typografie
has an overview of what is happening in contemporary graphic and digital design
kreativní SW nástroje
knows different techniques and approaches within the design process
kreativní SW nástroje
knows different techniques and approaches within the design process
Skills
be able to conduct research on a given issue, analyse information, identify the problem
be able to conduct research on a given issue, analyse information, identify the problem
rešerše / výzkum dané problematiky
rešerše / výzkum dané problematiky
knows how to define project goals / design challenge
analýza problému
analýza problému
knows how to define project goals / design challenge
find and design appropriate solutions using creative software tools
find and design appropriate solutions using creative software tools
definice cíle projektu
definice cíle projektu
navrhování řešení
can identify negatives and positives, provide feedback
can identify negatives and positives, provide feedback
navrhování řešení
prezentace výsledného návrhu
prezentace výsledného návrhu
can convincingly present and defend the resulting proposal
can convincingly present and defend the resulting proposal
teaching methods
Knowledge
Individual work of students
Individual work of students
Activities related to graphics and visual arts
Self-reflection
Self-reflection
Activities related to graphics and visual arts
Dialogic (Discussion, conversation, brainstorming)
Dialogic (Discussion, conversation, brainstorming)
assessment methods
Analysis of the student's performance
Analysis of creative works (Music, visual arts, literature)
Analysis of creative works (Music, visual arts, literature)
Analysis of the student's performance
Recommended literature
  • BOHNACKER, Hartmut. Generative Design: Visualize, Program, and Create with Processing. ISBN 1616890770.
  • COTTON, Bob. The Cyberspace Lexicon. ISBN 0714832677.
  • DE BOTON, Alain. Architektura štestí: tajné umění zařídit si život. ISBN 9788087162644.
  • KLANTEN, Robert; EHMANN, Sven; SCHULZE, Floyd. Visual Storytelling: Inspiring a New Visual Language. ISBN 3899553756.
  • MONTEIRO, Mike. Design Is a Job. ISBN 19375570.
  • REENA, Jana. New Media Art. ISBN 3836514133.
  • SHIFFMAN, Daniel. The Nature of Code: Simulating Natural Systems with Processing. The Nature of Code. ISBN 0985930802.
  • WALTER, Aaron. Designing for Emotion. ISBN 1937557006.


Study plans that include the course
Faculty Study plan (Version) Category of Branch/Specialization Recommended year of study Recommended semester