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Lecturer(s)
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Weberová Dagmar, doc. PhDr. Ph.D., MBA.
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Course content
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- terminological definition of culture; - types of culture; - communication as an element of culture; - intercultural communication and context; - intercultural competences; - cultural dimension (Hofstede, Trompenaars); - barriers to intercultural communication, ethnocentrism, cultural relativism, culture shock; - Nonverbal Communication; - language as a barrier to communication; - multiculturalism; - cultural intelligence.
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Learning activities and teaching methods
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unspecified
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| prerequisite |
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| Knowledge |
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| Prerequisities are not set. |
| Prerequisities are not set. |
| learning outcomes |
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| The student can define the terms verbal and non-verbal communication, culture, intercultural and intercultural communication. |
| The student can define the terms verbal and non-verbal communication, culture, intercultural and intercultural communication. |
| The student can explain basic models of culture and models of cultural dimensions. |
| The student can explain basic models of culture and models of cultural dimensions. |
| The student can explain the concept of cultural intelligence and list its components. |
| The student can explain the concept of cultural intelligence and list its components. |
| The student can list and explain barriers in intercultural communication. |
| The student can list and explain barriers in intercultural communication. |
| The student can explain the concept of acculturation in connection with human migration and the contact of different cultures. |
| The student can explain the concept of acculturation in connection with human migration and the contact of different cultures. |
| Skills |
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| The student can create an inclusive, welcoming environment in which everyone is treated decently and with respect. |
| The student can create an inclusive, welcoming environment in which everyone is treated decently and with respect. |
| The student can compare the cultural values of members of different cultures and identify cultural similarities and differences. |
| The student can compare the cultural values of members of different cultures and identify cultural similarities and differences. |
| The student is able to communicate successfully and effectively with members of other cultures. |
| The student is able to communicate successfully and effectively with members of other cultures. |
| The student is able to work successfully in a multicultural environment. |
| The student is able to work successfully in a multicultural environment. |
| The student can develop her/his cultural intelligence and behave appropriately in various intercultural situations. |
| The student can develop her/his cultural intelligence and behave appropriately in various intercultural situations. |
| teaching methods |
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| Knowledge |
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| Lecturing |
| Lecturing |
| Dialogic (Discussion, conversation, brainstorming) |
| Dialogic (Discussion, conversation, brainstorming) |
| Skills |
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| Lecturing |
| Lecturing |
| Dialogic (Discussion, conversation, brainstorming) |
| Dialogic (Discussion, conversation, brainstorming) |
| assessment methods |
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| Knowledge |
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| Composite examination (Written part + oral part) |
| Composite examination (Written part + oral part) |
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Recommended literature
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JANDT, Fred, Edmund. An Introduction to Intercultural Communication. Identities in a Global Community.. 2017. ISBN 9781506390727.
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Lewis, Richard D. When Cultures Collide. Nicholas Brealey Publishing, 2018. ISBN 978-1-473-68482-9.
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Thomas, David C.; Inkson, Kerr. Cultural intelligence: surviving and thriving in the global village. Oakland: BK Berrett-Koehler Publishers, Inc., a BK Business book, 2017. ISBN 9781626568655.
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USUNIER, Jean-Claude a Julie Anne LEE. Marketing across cultures. 2013. ISBN 9780273757733.
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