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Lecturer(s)
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Course content
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1. What is the role of the colors in the picture Color in 19th and 20th century art Color typology The use of color associations in marketing 2. Physical effect of colors - achromatic light and surface color, relationship between colored light and colored surface 3. Psychological effect of colors - color and diagnosis of personality, color and synaesthesia 4. Optical illusions based on the effect of colors - subsequent contrast, simultaneous contrast, irradiation, color induction, afterimage with induction, Bezold effect, Op art Optical illusions - linear, image reversibility, kinetic phenomena - linear, color kinetic effect 5. Principles of color mixing - mixing two colors in a circle, mixing three colors in a triangle, mixing four colors in a square- 6. Compatibility and incompatibility of colors, harmony of colors 7. Principles of color composition designs - dyads, triads, tetrads, hexads 8. Color assemblies 9. František Kupka and his Sense and Sensation of Color 10. Bauhaus and introductory course Color and shape, Wasilla Kandinsky and his Speech of shapes and colors Johannes Itten and his colorful chords Color and shape relationship 11. The Ulm School and teaching associated with color practice - Tomás Maldonado, Otto Aicher, Max Bill, 12. Color in design and architecture Color in graphic design and printing 13. Camouflage, its principles, development How animals see the world.
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Learning activities and teaching methods
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Monologic (Exposition, lecture, briefing)
- Participation in classes
- 13 hours per semester
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| prerequisite |
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| Knowledge |
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| The basic knowledge of history of art, history, fine technologies. |
| The basic knowledge of history of art, history, fine technologies. |
| learning outcomes |
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| - explain the use of colors and their properties in various fields: in marketing, in color typology, in the field of psychology, in personality diagnostics, in the field of safety marking |
| - explain the use of colors and their properties in various fields: in marketing, in color typology, in the field of psychology, in personality diagnostics, in the field of safety marking |
| - explain the associative, spatial, optical properties of color |
| - explain the associative, spatial, optical properties of color |
| - explain the dependence of color on light, time of day and changes in color in different lighting environments |
| - explain the dependence of color on light, time of day and changes in color in different lighting environments |
| - list color schemes and color combinations |
| - list color schemes and color combinations |
| - define the term optical illusion, list color contrasts |
| - define the term optical illusion, list color contrasts |
| - to define the meaning and transformation of the perception of color in art, architecture and design of the 20th century |
| - to define the meaning and transformation of the perception of color in art, architecture and design of the 20th century |
| - define the term camouflage, its development and principles |
| - define the term camouflage, its development and principles |
| Skills |
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| - apply the acquired information in the field of color, light, and shape to one's study studio art works, to one's private work |
| - apply the acquired information in the field of color, light, and shape to one's study studio art works, to one's private work |
| - to implement an artistic color design for the field of marketing |
| - to implement an artistic color design for the field of marketing |
| - to realize works of art or artistic forms according to a certain color scheme, color composition |
| - to realize works of art or artistic forms according to a certain color scheme, color composition |
| - to implement a surface art task in which color creates an illusion of space, an optical illusion |
| - to implement a surface art task in which color creates an illusion of space, an optical illusion |
| - implement camouflage with creative means |
| - implement camouflage with creative means |
| teaching methods |
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| Knowledge |
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| Monologic (Exposition, lecture, briefing) |
| Monologic (Exposition, lecture, briefing) |
| Projection (static, dynamic) |
| Projection (static, dynamic) |
| Lecturing |
| Lecturing |
| Skills |
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| Dialogic (Discussion, conversation, brainstorming) |
| Dialogic (Discussion, conversation, brainstorming) |
| assessment methods |
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| Knowledge |
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| Written examination |
| Written examination |
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Recommended literature
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BROZMAN, D. O barvě. Brno: Moravská galerie v Brně, 2009. ISBN 978-80-7027-204-6.
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BROŽEK, J. Úvod do výtvarné teorie - barvy. Ústí nad Labem: Univerzita J. E. Purkyně, 2009. ISBN 978-80-7414-129-4.
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BROŽKOVÁ, I. Dobrodružství barvy. Praha: Státní pedagogické nakladatelství, 1983. ISBN 14-217-83.
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CANTZ, H. Ulmer modell. Ulm: Ulmer Muzeum, 2003. ISBN 3-7757-9142-6.
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DANNHOFEROVÁ, J. Velká kniha barev - Kompletní průvodce pro grafiky, fotografy a designér [online]. Brno: Computer Press, 2012. ISBN 978-80-251-3785-7.
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HLAVÁČEK, L. Řeč tvarů a barev (Umění vnímat umění). Praha: Horizont, 1984. ISBN 40-012-84.
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KANDINSKY, W. O duchovnosti v umění. Praha: Triáda, 2009. ISBN 978-80-87256-08-4.
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KLEE, P. Pedagogický náčrtník. Praha: Triáda, 1999. ISBN 80-86138-15-1.
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KUPKA, F. Tvoření v umění výtvarném. Praha: Brody, 1999. ISBN 80-86112-16-0.
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PASTERAU, M. Modrá-Dějiny jedné barvy. Praha: Argo, 2013. ISBN 978-90-257-0886-6.
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PRETTE, M. C. a CAPALDO, A. Tvorivosť, tvar, farba. Bratislava: Mladá léta, 1982. ISBN 66-051-82.
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WHITFORD, F. Bauhaus. Praha: Rubato, 2015. ISBN 978-80-87705-34-6.
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