Lecturer(s)
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Puchta Ondřej, MgA. Ph.D.
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Surman Martin, doc. MgA. ArtD.
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Course content
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The course focuses on the design of mass-producible functional products for various areas industrial production. The content of this semester is the introduction to the basic visual means of expression, applicable in the artistic spatial composition of abstract and real character. The student is introduced to the basics of design methodology.
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Learning activities and teaching methods
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Activities related to graphics and visual arts
- Participation in classes
- 24 hours per semester
- Home preparation for classes
- 24 hours per semester
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prerequisite |
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Knowledge |
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Theoretical and practical knowledge of the basics of photography or graphic design. Submission of portfolio of works focusing on graphic design or advertising photography. |
Theoretical and practical knowledge of the basics of photography or graphic design. Submission of portfolio of works focusing on graphic design or advertising photography. |
Skills |
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use different drawing techniques to express an artistic design |
use different drawing techniques to express an artistic design |
learning outcomes |
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Knowledge |
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- The student is well informed in fashion or shoe design - Using appropriate means, the student is capable of interpreting partial tasks and bring in his own creative opinion and originality |
- The student is well informed in fashion or shoe design - Using appropriate means, the student is capable of interpreting partial tasks and bring in his own creative opinion and originality |
describe the methodology of design work |
describe the methodology of design work |
justify the chosen production technologies and materials |
justify the chosen production technologies and materials |
list the procedures for creating 2d and 3d design data |
list the procedures for creating 2d and 3d design data |
explain the complex aspects of design (e.g. ergonomic, economic, environmental, ethical and social aspects) |
explain the complex aspects of design (e.g. ergonomic, economic, environmental, ethical and social aspects) |
list the basic rules for preparing production documentation |
list the basic rules for preparing production documentation |
Skills |
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define the objectives of the design project |
define the objectives of the design project |
analyse the current state of the problem |
analyse the current state of the problem |
propose a variant solution and choose the final variant |
propose a variant solution and choose the final variant |
implement and present a design proposal |
implement and present a design proposal |
describe the benefits of the proposed solution |
describe the benefits of the proposed solution |
teaching methods |
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Knowledge |
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Activities related to graphics and visual arts |
Activities related to graphics and visual arts |
Skills |
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Practice exercises |
Practice exercises |
assessment methods |
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Knowledge |
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Grade (Using a grade system) |
Grade (Using a grade system) |
Analysis of creative works (Music, visual arts, literature) |
Analysis of creative works (Music, visual arts, literature) |
Recommended literature
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Edice knih Pro Lighting, všechny svazky, různé obrazové publikace, reklamní časopisy.
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Je zadávána individuálně podle charakteru úkolu.
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Samara, Timothy. Grafický design : základní pravidla a způsoby jejich porušování. V Praze : Slovart, 2008. ISBN 978-80-7391-030-3.
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