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Lecturer(s)
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Ovčáčková Jana, Mgr. Ph.D.
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Course content
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1. Crash course - footwear: what is involved in designing and manufacturing footwear. "If you haven't made shoes in Zlín, you haven't lived." A model situation illustrating what the work of a footwear designer entails (from design to craftsmanship). Developing a footwear concept, including empathy, business model, and communication of the product itself. Combining traditional and innovative approaches in product design and implementation. This crash course continues throughout the academic year in courses I and II, from theory to practice/implementation - continuation of the project and development of the concept. 2. "Crash course" - processing of selected materials and application of selected technologies 3. "Crash course" - innovative approaches and trends in the field 4. "Crash course" - business models, marketing, product launch 5. Crash course - product implementation 6. Crash course - product implementation 7. Crash course - product implementation 8. Crash course - style of presentation of the final product + excursion + seminar with an external expert from the field
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Learning activities and teaching methods
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- Participation in classes
- 13 hours per semester
- Home preparation for classes
- 22 hours per semester
- Preparation for course credit
- 15 hours per semester
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| prerequisite |
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| Knowledge |
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| Prerequisities are not set. |
| Prerequisities are not set. |
| Skills |
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| Prerequisities are not set. |
| Prerequisities are not set. |
| teaching methods |
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| Knowledge |
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| Educational trip |
| Educational trip |
| assessment methods |
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| Preparation of a presentation, giving a presentation |
| Preparation of a presentation, giving a presentation |
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Recommended literature
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BAKER, Conny, Marcel den HOLLANDER, Ed van HINTE a Yvo ZIJLSTRA. ?Products that last: product design for circular business models. London: Routledge, Taylor & Francis Group, 2019. ISBN 9789063695224.
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EPSTEIN, David. Why Generalists Triumph in a Specialized World. USA: Pinguin, 2021. ISBN 059318957.
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KULA, Daniel, TERNAUX Éloide a HIRSINGER Quentin. Průvodce světem materiálů a technologií pro architekty a designéry. Praha: Happy Materials, 2012. ISBN 9-788-026-005-384.
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MOTAWI, W., MOTAWI, A. Shoe Material Design Guide. 194 s.. Milton Keynes: Lightning Source, 2017. ISBN 9780998707044.
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MOTAWI, Wade. ?How Shoes are Made: A behind the scenes look at a real sneaker factory. USA: Wade Motawi, 2017. ISBN 9781519389572.
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