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Lecturer(s)
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Ovčáčková Jana, Mgr. Ph.D.
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Koreňová Michaela, MgA.
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Course content
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1. Introduction and orientation 2. Presentation of course objectives and outcomes 3. Tour de Zlín: excursion - where to obtain materials and components 4. Tour de U16: introduction to manufacturing options, technology, and machinery 5. Basics of working with tools (knife, scissors, gluing, joining) 6. Assignment: order/procure materials (Sneakerkit, Oh my shoes, alternatives) 7. Concept phase 8. Choice of topic (individual/group) 9. Research, mood board, sources of inspiration 10. Discussion about the story and identity of the project 11. Assignment: finalize mood board and prepare inspirational materials 12. Ideation and prototyping 13. Sketching and drawing shoe designs 14. Paper/textile mockups, testing variants 15. Design iteration, design thinking methodology Meeting with an industry expert (designer/shoemaker) Finalization of designs for production Creation & final development 16. Working with materials: cutting, sewing, assembly Production of footwear according to designs Completion of a pair of shoes (goal: finished product at the end of the lesson) Short group reflection and presentation of results Branding and visual identity 17. Creation of a logo and common identity (or individual brands + unifying element) Design and production of promotional materials (stickers, tags, postcards, 3D objects) Product photography, preparation of visuals in graphic design programs Discussion of the form of the event/exhibition (script, form of installation) Event/exhibition 18. Completion of promotional materials Installation, arrangement, and presentation of products Final event/exhibition: public presentation of results Documentation, feedback from participants and experts
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Learning activities and teaching methods
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- Participation in classes
- 13 hours per semester
- Home preparation for classes
- 22 hours per semester
- Preparation for course credit
- 15 hours per semester
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| prerequisite |
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| Knowledge |
|---|
| Prerequisities are not set. |
| Prerequisities are not set. |
| Skills |
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| Prerequisities are not set. |
| Prerequisities are not set. |
| learning outcomes |
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| Knowledge |
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| basic orientation in the field of design and visual culture |
| basic orientation in the field of design and visual culture |
| awareness of design processes (from idea to implementation) |
| awareness of design processes (from idea to implementation) |
| knowledge of working with visual inspiration sources (mood boards, research) |
| knowledge of working with visual inspiration sources (mood boards, research) |
| basic orientation in digital tools (graphic programs, presentations) |
| basic orientation in digital tools (graphic programs, presentations) |
| Skills |
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| ability to work in a team and participate in group projects |
| ability to work in a team and participate in group projects |
| ability to present your own ideas orally and visually (sketches, drawings, mood boards) |
| ability to present your own ideas orally and visually (sketches, drawings, mood boards) |
| basic manual dexterity (basic leather processing, gluing, sewing, cutting, etc.) |
| basic manual dexterity (basic leather processing, gluing, sewing, cutting, etc.) |
| ability to work in a team and participate in group projects |
| ability to work in a team and participate in group projects |
| ability to adapt and openness to interdisciplinary cooperation |
| ability to adapt and openness to interdisciplinary cooperation |
| teaching methods |
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| Knowledge |
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| Educational trip |
| Educational trip |
| Experience (self-experience) |
| Experience (self-experience) |
| Individual work of students |
| Individual work of students |
| Self-reflection |
| Self-reflection |
| Teamwork |
| Teamwork |
| assessment methods |
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| Preparation of a presentation, giving a presentation |
| Preparation of a presentation, giving a presentation |
| Analysis of seminar paper |
| Analysis of seminar paper |
| Analysis of a work of art |
| Analysis of a work of art |
| Qualifying examination |
| Qualifying examination |
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Recommended literature
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BAKER, Conny, Marcel den HOLLANDER, Ed van HINTE a Yvo ZIJLSTRA. ?Products that last: product design for circular business models. London: Routledge, Taylor & Francis Group, 2019. ISBN 9789063695224.
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EPSTEIN, David. Why Generalists Triumph in a Specialized World. USA: Pinguin, 2021. ISBN 059318957.
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KULA, Daniel, TERNAUX Éloide a HIRSINGER Quentin. Průvodce světem materiálů a technologií pro architekty a designéry. Praha: Happy Materials, 2012. ISBN 9-788-026-005-384.
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MOTAWI, W., MOTAWI, A. Shoe Material Design Guide. 194 s.. Milton Keynes: Lightning Source, 2017. ISBN 9780998707044.
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MOTAWI, Wade. ?How Shoes are Made: A behind the scenes look at a real sneaker factory. USA: Wade Motawi, 2017. ISBN 9781519389572.
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STONEMAN, Paul. ?Soft innovation: economics, product aesthetics, and the creative industries. Oxford: Oxford University Press, 2011. ISBN 978-0-19-969702-1.
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