Lecturer(s)
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Course content
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What is graphic design? What do graphic designers do? How was it in the past and today? What is the general idea and how is it in professional practice.
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Learning activities and teaching methods
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Monologic (Exposition, lecture, briefing), Methods for working with texts (Textbook, book), Demonstration, Analysis of a work of art
- Participation in classes
- 13 hours per semester
- Home preparation for classes
- 13 hours per semester
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prerequisite |
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Knowledge |
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general cultural overview - eg interest in fine arts, literature, music, film theater, etc. |
general cultural overview - eg interest in fine arts, literature, music, film theater, etc. |
learning outcomes |
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student can explain the influence of technology on the historical development of graphic design student perceives the boundary between graphic design and free art student understands the social role of graphic design and the responsibility of the graphic designer student can describe the role of information design in everyday life student can explain the concept of visual identity |
student can explain the influence of technology on the historical development of graphic design student perceives the boundary between graphic design and free art student understands the social role of graphic design and the responsibility of the graphic designer student can describe the role of information design in everyday life student can explain the concept of visual identity |
Skills |
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student is able to navigate in the field of Graphic Design student finds connections between the historical development and the present in the field of graphic design student is aware of the interdisciplinary connections between graphic design and related disciplines student can discuss graphic design student is able to present his/her views on graphic design in writing |
student is able to navigate in the field of Graphic Design student finds connections between the historical development and the present in the field of graphic design student is aware of the interdisciplinary connections between graphic design and related disciplines student can discuss graphic design student is able to present his/her views on graphic design in writing |
teaching methods |
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Knowledge |
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Demonstration |
Monologic (Exposition, lecture, briefing) |
Monologic (Exposition, lecture, briefing) |
Methods for working with texts (Textbook, book) |
Analysis of a work of art |
Analysis of a work of art |
Demonstration |
Methods for working with texts (Textbook, book) |
assessment methods |
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Analysis of a presentation given by the student |
Analysis of a presentation given by the student |
Analysis of seminar paper |
Analysis of seminar paper |
Recommended literature
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Noga Pavel. Design na cestě. Ostrava: Ostravská univerzita v Ostravě, 2014. ISBN 978-80-7464-133-6.
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