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Lecturer(s)
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Course content
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Experimental and visionary tasks - focus on idea and its presentation, new trends and technologies. Quality projects and their virtual presentation. Competitiveness.
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Learning activities and teaching methods
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unspecified
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| prerequisite |
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| Knowledge |
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| Knowledge of the previous courses, independence, implementation of the techniques and technology in rapid prototyping in the field of accelaration of project realization. The student experiments with visual tools based on complex analysis. High level of knowledge of support programs. |
| Knowledge of the previous courses, independence, implementation of the techniques and technology in rapid prototyping in the field of accelaration of project realization. The student experiments with visual tools based on complex analysis. High level of knowledge of support programs. |
| learning outcomes |
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| The student is able to comprehensively apply his/her knowledge in the area of POP design, develops the principles of project innovation, aesthetic quality, effective production, ergonomy, reliability and product user-friendliness. The student is able to defend his/her author solution and has advanced knowledge of graphic applications. The student is capable of team-work aiming at joint objectives. |
| The student is able to comprehensively apply his/her knowledge in the area of POP design, develops the principles of project innovation, aesthetic quality, effective production, ergonomy, reliability and product user-friendliness. The student is able to defend his/her author solution and has advanced knowledge of graphic applications. The student is capable of team-work aiming at joint objectives. |
| Define the key concepts forming the theoretical basis for the development of the assignment. |
| Define the key concepts forming the theoretical basis for the development of the assignment. |
| Justify the choice of technologies and materials used to develop the assignment. |
| Justify the choice of technologies and materials used to develop the assignment. |
| Describe the methods used in the development of the assignment. |
| Describe the methods used in the development of the assignment. |
| Justify the choice of visualisation method. |
| Justify the choice of visualisation method. |
| List the ethical issues involved in the solution. |
| List the ethical issues involved in the solution. |
| Skills |
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| Identify the problem. |
| Identify the problem. |
| Analyse the current state of the problem. |
| Analyse the current state of the problem. |
| Propose alternatives/possible solutions. |
| Propose alternatives/possible solutions. |
| Evaluate the proposed options - select the optimal solution. |
| Evaluate the proposed options - select the optimal solution. |
| Implement the design/model/prototype and present the project. |
| Implement the design/model/prototype and present the project. |
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Recommended literature
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david E, Carter. American Corporate Identity 2006. ISBN 0-06-083340-8.
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Charlotte - Peter Fiell. design now. 2007. ISBN 978-3-8228-5267-5.
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Kolesár, Zdeno. Kapitoly z dějin designu. Vyd. 1. Praha : Vysoká škola uměleckoprůmyslová, 2004. ISBN 8086863034.
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Kozak, G., Wiedemann, J. Package Design Now!. Köln, 2008. ISBN 978-3-8228-4031-3.
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Stacey King Gordon. Packaging Makeovers. Gloucester, 2001. ISBN 1-59253-110-5.
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