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Lecturer(s)
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Course content
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Principles of design innovation, aesthetic quality, effective production, ergonomy, reliability and user-friendliness. Positive contribution of team-work aiming at joint objective. Quality projects and their virtual presentation. Competitiveness.
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Learning activities and teaching methods
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- Home preparation for classes
- 28 hours per semester
- Preparation for course credit
- 28 hours per semester
- Preparation for examination
- 28 hours per semester
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| prerequisite |
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| Knowledge |
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| Knowledge of the previous courses, independence, implementation of the techniques and technology in rapid prototyping in the field of accelaration of project realization, searching for individual and independent work based on its complex analysis, appropriate presentation of own work in front of students who may pose questions and thus simulate prospective project submitter. |
| Knowledge of the previous courses, independence, implementation of the techniques and technology in rapid prototyping in the field of accelaration of project realization, searching for individual and independent work based on its complex analysis, appropriate presentation of own work in front of students who may pose questions and thus simulate prospective project submitter. |
| learning outcomes |
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| The student is able to independently react to the combination of real tasks from the area of POP design and is able to carry out the necessary object-defining analysis to achieve the realization of the targeted idea in form of a drawn presentation, model or prototype. The student is able to defend his/her author solution and has advanced knowledge of graphic applications. |
| The student is able to independently react to the combination of real tasks from the area of POP design and is able to carry out the necessary object-defining analysis to achieve the realization of the targeted idea in form of a drawn presentation, model or prototype. The student is able to defend his/her author solution and has advanced knowledge of graphic applications. |
| Define the key concepts forming the theoretical basis for the development of the assignment. |
| Define the key concepts forming the theoretical basis for the development of the assignment. |
| Justify the choice of technologies and materials used to develop the assignment. |
| Justify the choice of technologies and materials used to develop the assignment. |
| Describe the methods used in the development of the assignment. |
| Describe the methods used in the development of the assignment. |
| Justify the choice of visualisation method. |
| Justify the choice of visualisation method. |
| List the ethical issues involved in the solution. |
| List the ethical issues involved in the solution. |
| Skills |
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| Identify the problem. |
| Identify the problem. |
| Analyse the current state of the problem. |
| Analyse the current state of the problem. |
| Propose alternatives/possible solutions. |
| Propose alternatives/possible solutions. |
| Evaluate the proposed options - select the optimal solution. |
| Evaluate the proposed options - select the optimal solution. |
| Implement the design/model/prototype and present the project. |
| Implement the design/model/prototype and present the project. |
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Recommended literature
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david E, Carter. American Corporate Identity 2006. ISBN 0-06-083340-8.
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Fiell, Peter. Design now!. Köln : Taschen, 2007. ISBN 978-3-8228-5267-5.
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Kolesár, Zdeno. Kapitoly z dějin designu. Vyd. 1. Praha : Vysoká škola uměleckoprůmyslová, 2004. ISBN 8086863034.
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Kozak, Gisela Ruth. Package design now!. Köln : Taschen, 2008. ISBN 978-3-8228-4031-3.
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Luke Herriott. The designer´s Packaging bible. www.rotovision.com, 2007. ISBN 978-2-940361-72-4.
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Sparkeová, P. Století designu. Praha : Slovart, 1999. ISBN 80-7209-142-5.
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Stacey King Gordon. Packaging Makeovers. Gloucester, 2001. ISBN 1-59253-110-5.
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