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Lecturer(s)
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Konečný Lubomír, MgA.
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Mayer Viktor, Mgr.
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Course content
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The teaching emphasizes the phase of development of an audiovisual work. Practical acquisition of the system of controlled production at FMK UTB. Specific topics: - production preparation - discretion of project suitability, market readiness, possible returns - literary preparation and its legal framework - administration during film production - acting issues - the co-production structure Practical exercises: - joint interdisciplinary exercises - a visit to the industry section of a film festival - the preparation of a model budget for a feature film and a financial plan - pitching
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Learning activities and teaching methods
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Lecturing, Projection (static, dynamic), Practice exercises
- Participation in classes
- 78 hours per semester
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| prerequisite |
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| Knowledge |
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| The student is able to significantly apply theoretical knowledge. |
| The student is able to significantly apply theoretical knowledge. |
| learning outcomes |
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| The student is able to analyze the differences in the production of feature films, television programs, animated works and advertising. He is able to independently compile the staff, prepare the implementation of AVD, compile the planned price calculation for individual genres and is able to lead and organize the staff. |
| The student is able to analyze the differences in the production of feature films, television programs, animated works and advertising. He is able to independently compile the staff, prepare the implementation of AVD, compile the planned price calculation for individual genres and is able to lead and organize the staff. |
| The student is oriented in the basic legislation of media laws. |
| The student is oriented in the basic legislation of media laws. |
| The student is introduced to audience measurement and the placement of commercials in linear television. |
| The student is introduced to audience measurement and the placement of commercials in linear television. |
| The student knows how to set up a television station's program. |
| The student knows how to set up a television station's program. |
| The student understands the work of a media agency. |
| The student understands the work of a media agency. |
| The student will become familiar with the types of television genres and their production. |
| The student will become familiar with the types of television genres and their production. |
| Skills |
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| The student can explain the basic concepts of the Radio and Television Broadcasting Act. |
| The student can explain the basic concepts of the Radio and Television Broadcasting Act. |
| The student understands show licensing. |
| The student understands show licensing. |
| The student identifies the basic elements of a producer's collaboration with public service television. |
| The student identifies the basic elements of a producer's collaboration with public service television. |
| The student identifies the basic elements of a producer's collaboration with commercial television. |
| The student identifies the basic elements of a producer's collaboration with commercial television. |
| The student understands the difference between linear and non-linear television. |
| The student understands the difference between linear and non-linear television. |
| teaching methods |
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| Knowledge |
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| Projection (static, dynamic) |
| Projection (static, dynamic) |
| Practice exercises |
| Practice exercises |
| Lecturing |
| Lecturing |
| assessment methods |
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| Analysis of creative works (Music, visual arts, literature) |
| Composite examination (Written part + oral part) |
| Composite examination (Written part + oral part) |
| Analysis of creative works (Music, visual arts, literature) |
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Recommended literature
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Výrobní kniha ateliéru Audiovizuální tvorba..
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BILÍK Petr, ČERNÍK Jan. Filmař Jaromír Kallista. Olomouc, 2019. ISBN 978-80-7331-500-9.
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HOPE Ted. Hope for film.. Berkley, 2014. ISBN 978-1-61902-332-1.
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Kerrigan. Film Marketing. New York, 2017. ISBN 978-1-138-01335-3.
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VACHON Christine. Shooting to Kill. London, 1998. ISBN 7475-3971-5.
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