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Lecturer(s)
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Novák Petr, doc. Ing. Ph.D.
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Svatošová Veronika, Ing. Ph.D.
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Kozubíková Ludmila, Ing. Ph.D.
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Course content
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1. Introduction to business, business environment 2. Business environment in the European Union 3. Legal aspects of business and legal forms of business in the Czech Republic 4. Life cycle of a company, establishment and demise of a company 5. Trade law 6. Establishment of natural and legal persons 7. Business support 8. Basics of business economics 9. Management of costs, revenues and economic results 10. Property and capital structure of the company 11. Basics of finance and financial management in a company 12. Tax aspects in business 13. Creating a business plan 14. Banking system and insurance companies in the Czech Republic
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Learning activities and teaching methods
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Lecturing
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| learning outcomes |
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| Knowledge |
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| has an overview of the basic functioning of the economy and the economic environment |
| has an overview of the basic functioning of the economy and the economic environment |
| has an overview of the basic legislative framework for the functioning of economic entities, including the tax framework with an emphasis on business and entrepreneurial activity; |
| has an overview of the basic legislative framework for the functioning of economic entities, including the tax framework with an emphasis on business and entrepreneurial activity; |
| is familiar with the procedures applied in starting and running a business and can evaluate and analyse a business idea; |
| is familiar with the procedures applied in starting and running a business and can evaluate and analyse a business idea; |
| is familiar with the fundamentals of management and the economic context of business entities (companies) |
| is familiar with the fundamentals of management and the economic context of business entities (companies) |
| Can design, analyse and apply entrepreneurial business models and evaluate their effectiveness |
| Can design, analyse and apply entrepreneurial business models and evaluate their effectiveness |
| Skills |
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| can compare the perspectives of different economic models on key economic categories and mechanisms within the economic environment |
| can compare the perspectives of different economic models on key economic categories and mechanisms within the economic environment |
| understands the basic aspects of economic management of firms |
| understands the basic aspects of economic management of firms |
| can apply a range of basic economic tools to support managerial decision-making in firms; |
| can apply a range of basic economic tools to support managerial decision-making in firms; |
| know how to create and set up a business model of the firm's operation |
| know how to create and set up a business model of the firm's operation |
| can design their own business plan and start their own company |
| can design their own business plan and start their own company |
| teaching methods |
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| Knowledge |
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| Lecturing |
| Lecturing |
| assessment methods |
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| Written examination |
| Written examination |
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Recommended literature
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Zákon č. 89/2012 Sb., Občanský zákoník v platném znění.
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Zákon č. 90/2012 Sb., Zákon o obchodních společnostech a družstvech (zákon o obchodních korporacích) v platném znění.
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Janatka, F. Podnikání v globalizovaném světě. Praha: Wolters Kluwer, 2017.
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MARTINOVIČOVÁ, D., M. KONEČNÝ a J. VAVŘINA. Úvod do podnikové ekonomiky. 2014. ISBN 978-80-247-5316-4.
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Srpová, Jitka. Základy podnikání : teoretické poznatky, příklady a zkušenosti českých podnikatelů. 1. vyd. Praha : Grada, 2010. ISBN 978-80-247-3339-5.
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SYNEK, M. a kolektiv. Manažerská ekonomika. 2011. ISBN 978-80-247-3494-1.
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SYNEK, M., KISLINGEROVÁ, E. a kol. Podniková ekonomika. 6. přepracované a doplněné vydání. Praha: C.H. Beck, 2015. ISBN 978-80-7400-274-8.
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ZAPLETALOVÁ, Šárka. Podnikání malých a středních podniků na mezinárodních trzích. Praha: Ekopress, 2015. ISBN 978-80-87865-16-3.
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