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Lecturer(s)
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Tučková Zuzana, doc. Ing. Ph.D.
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Konečný Petr, Ing.
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Vaculčíková Zuzana, Ing. Ph.D.
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Novák Petr, doc. Ing. Ph.D.
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Course content
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Introduction to business economics. Economic principle; Business environment. Entrepreneurship of natural persons (doing business in accordance with the conditions of Act No. 455/1991 Coll., On Trade Licensing). The business of legal entities (foundations, institutes, private corporations). Company property. Company capital. Revenues and costs of the company. Basic cost analysis. Basics of calculations. Business plan and intent, Canvas tool for business model design, analysis, and innovation. Company life cycle, mergers, acquisitions, company liquidations. Sustainable business development. Business support
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Learning activities and teaching methods
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Lecturing, Methods for working with texts (Textbook, book), Practice exercises
- Participation in classes
- 56 hours per semester
- Home preparation for classes
- 24 hours per semester
- Preparation for examination
- 35 hours per semester
- Preparation for course credit
- 20 hours per semester
- Term paper
- 15 hours per semester
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| prerequisite |
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| Knowledge |
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| Mathematics, statistics, financial accounting, basis of management and marketing. |
| Mathematics, statistics, financial accounting, basis of management and marketing. |
| learning outcomes |
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| has an overview of the functioning of the economy and the economic environment, including internationally |
| has an overview of the functioning of the economy and the economic environment, including internationally |
| has an overview of the legislative framework within which economic entities operate, with an emphasis on entrepreneurship; |
| has an overview of the legislative framework within which economic entities operate, with an emphasis on entrepreneurship; |
| is familiar with the procedures applied in starting and running a business and can evaluate and analyse a business idea; |
| is familiar with the procedures applied in starting and running a business and can evaluate and analyse a business idea; |
| is familiar with the fundamentals of management and the economic context of business entities (companies) |
| is familiar with the fundamentals of management and the economic context of business entities (companies) |
| understands the relationships between the instruments of business management and the basic issues of money and capital markets; |
| understands the relationships between the instruments of business management and the basic issues of money and capital markets; |
| Can design, analyse and apply entrepreneurial business models and evaluate their effectiveness |
| Can design, analyse and apply entrepreneurial business models and evaluate their effectiveness |
| Skills |
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| Can compare the perspectives of different economic models on key economic categories and mechanisms within the economic environment |
| Can compare the perspectives of different economic models on key economic categories and mechanisms within the economic environment |
| understands the basic aspects of economic management of firms |
| understands the basic aspects of economic management of firms |
| can apply a range of basic economic tools to support managerial decision-making in firms; |
| can apply a range of basic economic tools to support managerial decision-making in firms; |
| know how to create and set up a business model of the firm's operation |
| know how to create and set up a business model of the firm's operation |
| can design their own business plan and start their own company |
| can design their own business plan and start their own company |
| teaching methods |
|---|
| Knowledge |
|---|
| Lecturing |
| Lecturing |
| Methods for working with texts (Textbook, book) |
| Practice exercises |
| Practice exercises |
| Methods for working with texts (Textbook, book) |
| assessment methods |
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| Oral examination |
| Written examination |
| Written examination |
| Grade (Using a grade system) |
| Oral examination |
| Grade (Using a grade system) |
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Recommended literature
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Zákon č. 455/1991 Sb., o živnostenském podnikání v platném znění.
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Zákon č. 89/2012 Sb., Zákon občanský zákoník v platném znění.
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Zákon č. 90/2012 Sb., Zákon o obchodních společnostech a družstvech (zákon o obchodních korporacích) v platném znění..
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JANATKA, F. Podnikání v globalizovaném světě.. Praha: Wolters Kluwer,, 2017. ISBN 978-80-7552-754-7.
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JOHN, Vladimír. How to run a business without risk: the truth revealed about business risk : ten interviews with experienced entrepreneurs and advisors.. London: Meriglobe Business Academy., 2017. ISBN 978-1788037129.
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Martinovičová, D., Konečný, M., & Vavřina. J. Úvod do podnikové ekonomiky. Praha: Grada, 2014.
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Synek, M., & Kislingerová, E., et al. Podniková ekonomika. 6. přepracované a doplněné vydání.. Praha: C. H. Beck, 2015.
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SYNEK, M. a kolektiv. Manažerská ekonomika. 5. aktualizované a doplněné vydání.. Praha: Grada, 2011.
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Veber, J., & Srpová, J. et al. Podnikání malé a střední firmy. 3. aktualizované a doplněné vydání.. Praha: Grada, 2012.
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