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Lecturer(s)
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Novák Petr, doc. Ing. Ph.D.
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Kunovský Jan, doc. Ing. CSc.
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Šmiraus Michal, Ing. Ph.D.
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Course content
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1. Introduction to business, business environment 2. Legal aspects of business and legal forms of business in the Czech Republic 3. Trade law 4. Life cycle of the company, establishment and demise of the company 5. Establishment of natural and legal persons. 6. Basics of business economics. 7. Management of costs, revenues and profit 8. Property and capital structure of the company 9. Basics of finance and financial management in a company 10. Tax aspects in business 11. Creating a business plan 12. Banking system and insurance companies in the Czech Republic
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Learning activities and teaching methods
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unspecified
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| learning outcomes |
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| Knowledge |
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| has an overview of the basic functioning of the economy and the economic environment |
| has an overview of the basic functioning of the economy and the economic environment |
| has an overview of the basic legislative framework for the functioning of economic entities, including the tax framework with an emphasis on business and entrepreneurial activity; |
| has an overview of the basic legislative framework for the functioning of economic entities, including the tax framework with an emphasis on business and entrepreneurial activity; |
| is familiar with the procedures applied in starting and running a business and can evaluate and analyse a business idea; |
| is familiar with the procedures applied in starting and running a business and can evaluate and analyse a business idea; |
| is familiar with the fundamentals of management and the economic context of business entities (companies) |
| is familiar with the fundamentals of management and the economic context of business entities (companies) |
| Can design, analyse and apply entrepreneurial business models and evaluate their effectiveness |
| Can design, analyse and apply entrepreneurial business models and evaluate their effectiveness |
| Skills |
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| can compare the perspectives of different economic models on key economic categories and mechanisms within the economic environment |
| can compare the perspectives of different economic models on key economic categories and mechanisms within the economic environment |
| understands the basic aspects of economic management of firms |
| understands the basic aspects of economic management of firms |
| can apply a range of basic economic tools to support managerial decision-making in firms; |
| can apply a range of basic economic tools to support managerial decision-making in firms; |
| know how to create and set up a business model of the firm's operation |
| know how to create and set up a business model of the firm's operation |
| can design their own business plan and start their own company |
| can design their own business plan and start their own company |
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Recommended literature
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Zákon č. 455/1991 Sb., o živnostenském podnikání v platném znění.
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Zákon č. 89/2012 Sb., Občanský zákoník v platném znění.
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Zákon č. 90/2012 Sb., Zákon o obchodních společnostech a druţstvech (zákon o obchodních korporacích) v platném znění.
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HUMLOVÁ V., NOVÁK P.. PODNIKOVÁ EKONOMIKA 2.,. Moravská vysoká škola Olomouc, o.p.s.,, 2018.
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JANATKA, F. Podnikání v globalizovaném světě.. Praha: Wolters Kluwer,, 2017.
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JOHN, V. How to run a business without risk: the truth revealed about business risk : ten interviews with experienced entrepreneurs and advisors.. London: Meriglobe Business Academy,, 2017. ISBN 978-1-911511-14-4.
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KATZ, J. A. a A. C. CORBETT. Models of start-up thinking and action: theoretical, empirical, and pedagogical approaches.. Bingley: Emerald,, 2016. ISBN 978-1-78635-486-0.
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MARTINOVIČOVÁ, D., M. KONEČNÝ a J. VAVŘINA. Úvod do podnikové ekonomiky.. Praha: Grada,, 2014.
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SYNEK, M. a kolektiv. Manažerská ekonomika. 5. aktualizované a doplněné vydání.. Praha: Grada,, 2011.
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SYNEK, M., E. KISLINGEROVÁ, a kolektiv. Podniková ekonomika. 6. přepracované a doplněné vydání.. Praha: C. H. Beck,, 2015.
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TAUŠL PROCHÁZKOVÁ P., JELÍNKOVÁ E.. Podniková ekonomika - klíčové oblasti.,. Grada, 2018. ISBN 978-80-271-0689-9.
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VÁCHAL, J. a M. VOCHOZKA. Podnikové řízení.. Praha: Grada,, 2013.
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VEBER, J., J. SRPOVÁ, a kolektiv. Podnikání malé a střední firmy. 3. aktualizované a doplněné vydání.. Praha: Grada,, 2012.
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VOCHOZKA, Marek a Petr MULAČ. Podniková ekonomika. 1. vyd.. Praha: Grada, 2012.
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WÖHE, G., a E. KISLINGEROVÁ. Úvod do podnikového hospodářství. 2. přepracované a doplněné vydání.. Praha: C. H. Beck,, 2007.
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